Maeve McKenna Duska Honored by Connected World Magazine; Second IoT
Honor for USA Tech
MALVERN, Pa.--(BUSINESS WIRE)--
USA
Technologies, Inc. (NASDAQ:USAT), a premier payment technology
service provider of integrated cashless and mobile transactions in the
self-service retail market, is proud to announce that Maeve McKenna
Duska, SVP of Sales and Marketing, has been recognized as part of the
first annual 2016
Women of IoT in Marketing Award from the editors of Connected
World magazine. This new list celebrates the women responsible for
getting the word out on the latest and greatest advancements in the
connected world. The award acknowledges Ms. Duska for her creative
approach to marketing and communications, including strategic campaigns
that have enhanced public relations, customer service, and sales for
USAT.
According to Connected World magazine, which has celebrated
women developing or using new technologies, it became evident that the
role women have played in marketing positions to expand the knowledge
and business of the IoT could not go unrecognized. Whether they're
tasked with promoting a product built for the mainstream or digging deep
into a niche market, these women have shown they can navigate their
company toward success.
As SVP of Sales and Marketing, Ms. Duska has been at the helm of USAT's
marketing and communications team during a time of massive industry
transformation. Powered by the growing ubiquity of smartphones over the
last decade, she has played an integral role in guiding the national
conversation on the benefits of cashless and mobile payment options for
businesses and consumers alike. Her programs have provided turnkey
solutions, built awareness, educated and incentivized consumers in ways
that have fueled adoption and acceptance of cashless payment solutions
for self-serve retail businesses nationwide, all while growing the
company's footprint and significantly increasing market share for
USAT as others enter the market.
One of the most important functions of marketing at USAT is educating
unattended retail operators of historically cash-based businesses with
disconnected terminals on the importance of moving to a connected world
where data and cashless payments help increase operating efficiencies
and provide revenue opportunities. Ms. Duska leads the data-driven
conversation, both by customer, and in general, for the purpose of
moving the market in the direction of 100 percent connected machines.
"As companies develop their newest innovations, these women have gone
above and beyond to shape products and services in ways that appeal to
both tech-savvy professionals and newcomers to connected products," said
Peggy Smedley, editorial director of Connected World magazine.
This award comes shortly after news that USA Technologies was honored
with the IoT
Evolution Business Impact Award, presented at the IoT
Evolution Conference and Expo in Las Vegas, Nevada. USAT is
dedicated to successfully leveraging IoT to help solve business issues
and create new revenue opportunities for our customers.
Useful Links:
USA Technologies: https://usatech.com/
Twitter:
https://twitter.com/usa_tech
YouTube:
https://www.youtube.com/user/USATechnologies
Resource
Center: https://usatech.com/resource-center/the-benefits
Connected World Magazine:
Connected World is the business
and technology publication that provides the intelligence industry
titans need and the guidance consumers crave. It's all about M2M. For
more information please visit: connectedworld.com.
USA Technologies:
USA Technologies, Inc. is a premier
payment technology service provider of integrated cashless and mobile
transactions in the self-service retail market. The company also
provides a broad line of cashless acceptance technologies including its
NFC- ready ePort® G-series, ePort Mobile™ for customers on the go,
ePort® Interactive, and QuickConnect, an API Web service for developers.
USA Technologies has 93 United States and foreign patents in force; and
has agreements with Verizon, Visa, Chase Paymentech and customers such
as Compass, AMI Entertainment and others. For more information, please
visit the website at www.usatech.com.
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View source version on businesswire.com: http://www.businesswire.com/news/home/20160816005505/en/
ANW Networks for USA Technologies
Emily F. Porro, +1 347-346-3663
emily@anwnetworks.com
Source: USA Technologies, Inc.
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